Analyzing the July ADP: 2014 Value Grabs

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Ok, so it’s the middle of July, which means that 2014 fantasy football drafts are around the corner. Are you ready? Do you know know where players are falling on average in recent fantasy football mock drafts? Knowing a player’s ADP (average draft position) is a critical aspect of fantasy football drafting, as you always want to maximize draft value with every pick that you make. Now, what does that mean? Here are two examples:

Not Maximizing Draft Value

An example of this would be drafting Marshawn Lynch in the 1.08-1.09 range. Keep in mind, I am not calling the selecting of Lynch at 1.08-1.09 a bad pick, it’s just not a pick that is going to give you tons of unexpected value. In fact, Lynch has to have a top 5ish fantasy running back season for him to earn you back your investment. While you won’t be able to draft underrated players at every selection, especially in the first round, this is an example of picking a player where he deserves to be selected. There is both nothing wrong with this pick, nor is there anything spectacular about it. It’s just a good predictable pick.

Maximizing Draft Value

An example of this would be to draft Aaron Rodgers at 3.01. Given that Rodgers could arguably lead all fantasy football players in scoring in 2014, there is a ton of room for over-performing with a 3.01 selection. Again, you can’t find value above and beyond at every turn, but in rounds 2-5 (not so much in round 1), there are handfuls of players that fit the bill.

Ok, so now that I’ve explained “Maximizing Draft Value”, it’s time to call out some “value grabs” heading into early 2014 fantasy football drafts. The ADP data below was provided by our friends over at fantasy football calculator:

2014 Fantasy Football ADP (as of 7/16/14)

1
1.02
LeSean McCoy
RB
PHI
2 1.02 Jamaal Charles RB KC
3 1.03 Adrian Peterson RB MIN
4 1.05 Matt Forte RB CHI
5 1.05 Calvin Johnson WR DET
6 1.06 Eddie Lacy RB GB
7 1.08 Marshawn Lynch RB SEA
8 1.09 Jimmy Graham TE NO
9 1.09 Peyton Manning QB DEN
10 1.09 Demaryius Thomas WR DEN
11 1.11 Dez Bryant WR DAL
12 1.12 Montee Ball RB DEN
13 2.01 Arian Foster RB HOU
14 2.02 A.J. Green WR CIN
15 2.03 DeMarco Murray RB DAL
16 2.04 Julio Jones WR ATL
17 2.05 Brandon Marshall WR CHI
18 2.05 LeVeon Bell RB PIT
19 2.07 Giovani Bernard RB CIN
20 2.08 Aaron Rodgers QB GB
21 2.09 Alfred Morris RB WAS
22 2.1 Drew Brees QB NO
23 2.11 Jordy Nelson WR GB
24 2.12 Doug Martin RB TB
25 3.01 Antonio Brown WR PIT
26 3.02 Alshon Jeffery WR CHI
27 3.03 Zac Stacy RB STL
28 3.04 Randall Cobb WR GB
29 3.05 Julius Thomas TE DEN
30 3.06 Andre Ellington RB ARI
31 3.07 C.J. Spiller RB BUF
32 3.07 Rob Gronkowski TE NE
33 3.09 Reggie Bush RB DET
34 3.1 Vincent Jackson WR TB
35 3.11 Keenan Allen WR SD
36 4.01 Pierre Garcon WR WAS
37 4.01 Toby Gerhart RB JAC
38 4.03 Bishop Sankey RB TEN
39 4.03 Victor Cruz WR NYG
40 4.05 Ryan Mathews RB SD
41 4.05 Larry Fitzgerald WR ARI
42 4.06 Rashad Jennings RB NYG
43 4.07 Wes Welker WR DEN
44 4.07 Cordarrelle Patterson WR MIN
45 4.09 Percy Harvin WR SEA
46 4.11 Shane Vereen RB NE
47 4.11 Andre Johnson WR HOU
48 4.11 Frank Gore RB SF
49 4.12 Matthew Stafford QB DET
50 4.12 Michael Crabtree WR SF
51 5.02 Roddy White WR ATL
52 5.02 Chris Johnson RB NYJ
53 5.04 DeSean Jackson WR WAS
54 5.05 Trent Richardson RB IND
55 5.07 Andrew Luck QB IND
56 5.07 Ben Tate RB CLE
57 5.08 Michael Floyd WR ARI
58 5.09 Vernon Davis TE SF
59 5.09 T.Y. Hilton WR IND
60 5.1 Jordan Cameron TE CLE
61 5.11 Joique Bell RB DET
62 6.01 Jeremy Maclin WR PHI
63 6.01 Ray Rice RB BAL
64 6.04 Torrey Smith WR BAL
65 6.05 Stevan Ridley RB NE
66 6.06 Nick Foles QB PHI
67 6.06 Emmanuel Sanders WR DEN
68 6.07 Robert Griffin III QB WAS
69 6.08 Mike Wallace WR MIA
70 6.09 Steven Jackson RB ATL
71 6.1 Julian Edelman WR NE
72 6.11 Jason Witten TE DAL
73 6.11 Pierre Thomas RB NO
74 7.01 Tom Brady QB NE
75 7.02 Marques Colston WR NO
76 7.03 Lamar Miller RB MIA
77 7.05 Maurice Jones-Drew RB OAK
78 7.06 Terrance Williams WR DAL
79 7.06 Matt Ryan QB ATL
80 7.06 Golden Tate WR DET
81 7.07 Jordan Reed TE WAS
82 7.09 Cam Newton QB CAR
83 7.09 Darren Sproles RB PHI
84 7.11 Sammy Watkins WR BUF
85 7.12 Terrance West RB CLE
86 8.01 Kendall Wright WR TEN
87 8.01 Reggie Wayne WR IND
88 8.02 Greg Olsen TE CAR
89 8.03 Colin Kaepernick QB SF
90 8.05 Dennis Pitta TE BAL
91 8.05 Seattle Defense DEF SEA
92 8.05 Bernard Pierce RB BAL
93 8.05 Eric Decker WR NYJ
94 8.08 Tony Romo QB DAL
95 8.09 Darren McFadden RB OAK
96 8.1 Riley Cooper WR PHI
97 8.11 Fred Jackson RB BUF
98 8.12 Kyle Rudolph TE MIN
99 8.12 Brandin Cooks WR NO
100 9.02 Jeremy Hill RB CIN
101 9.03 Knowshon Moreno RB MIA
102 9.04 Khiry Robinson RB NO
103 9.04 Rueben Randle WR NYG
104 9.04 Jay Cutler QB CHI
105 9.05 Danny Woodhead RB SD
106 9.09 Mike Evans WR TB
107 9.09 Hakeem Nicks WR IND
108 9.09 San Francisco Defense DEF SF
109 9.09 Dwayne Bowe WR KC
110 9.1 DeAngelo Williams RB CAR
111 9.11 Tavon Austin WR STL
112 10.01 Philip Rivers QB SD
113 10.03 Devonta Freeman RB ATL
114 10.04 Cecil Shorts WR JAC
115 10.05 Zach Ertz TE PHI
116 10.06 Carolina Defense DEF CAR
117 10.06 Christine Michael RB SEA
118 10.08 Kelvin Benjamin WR CAR
119 10.08 Russell Wilson QB SEA
120 10.08 Danny Amendola WR NE
121 10.1 Kenny Stills WR NO
122 10.11 DeAndre Hopkins WR HOU
123 10.12 Denver Defense DEF DEN
124 11.01 Anquan Boldin WR SF
125 11.03 Eric Ebron TE DET
126 11.03 St. Louis Defense DEF STL
127 11.04 Ben Roethlisberger QB PIT
128 11.04 LeGarrette Blount RB PIT
129 11.05 Marvin Jones WR CIN
130 11.07 Carlos Hyde RB SF
131 11.08 Tre Mason RB STL
132 11.08 Ladarius Green TE SD
133 11.09 Andy Dalton QB CIN
134 11.1 New England Defense DEF NE
135 11.1 Jarrett Boykin WR GB
136 11.11 Jordan Matthews WR PHI
137 11.12 Chris Ivory RB NYJ
138 11.12 Aaron Dobson WR NE
139 12.01 Johnny Manziel QB CLE
140 12.04 David Wilson RB NYG
141 12.05 Arizona Defense DEF ARI
142 12.07 Martellus Bennett TE CHI
143 12.07 Jonathan Stewart RB CAR
144 12.08 Steve Smith WR BAL
145 12.09 Cincinnati Defense DEF CIN
146 12.11 James Jones WR OAK
147 12.12 Matt Prater PK DEN
148 13.01 Josh McCown QB TB
149 13.01 Charles Clay TE MIA
150 13.02 Andre Brown RB HOU

Value Grabs

Round One

There never are a lot of over-performing players in the first-round, as you can only over-perform so much from a first-round draft slot. However, if trying to pin down a couple names, I’d say that both Montee Ball and Peyton Manning have the ability to lead their position in scoring, so given they both have ADPs near the tail-end of the first-round, there is some value if we have to muster some up in this first-round.

Rounds 2-3

2.01 – Arian Foster: Honestly, Foster falls a lot further than this in all the drafts I’ve participated in, but because he has top 5RB appeal, even a 2.01 slotting has some value written all over it. So, expect Foster to fall more in the 2.05-2.12 range in your upcoming draft, and that’s fantastic value. Yes, there are some injury concerns, but Foster only has 1,320 regular-season touches to his name, which is 635 less than Marshawn Lynch (1,955) has to his name, and 572 less than Matt Forte (1,892) has to his name.

2.02 – AJ Green: I’m not sure why a receiver that could potentially finish as the No. 1 overall receiver in 2014 sits at 2.02 — That’s quite a bargain, and this data has over 800 drafts averaged.

2.04 – Julio Jones: Everything just said about AJG above can be said here. Are there injury concerns? Sure, but Julio has as much upside and physical ability than any receiver in the league (if not more).

2.07 – Giovani Bernard: While it’s entirely possible the little guy finishes around this range overall come season’s end, he has a ceiling in the top 5-10RB range, so this is a screaming deal, especially in PPR.

2.08 – Aaron Rodgers: I think I already covered how awesome this value is (in paragraph one of this article); the dude can be the No. 1 overall scorer. I don’t care if QBs fall late, or if there is always good QB value later, anytime you can land a player at 2.08 that can lead all fantasy players in scoring, you’re looking at a monster-type steal.

3.06 – Andre Ellington: Some might even think that this ADP is too high for an unproven Arizona rusher, but the soon-to-be sophomore rusher pulled in 39 passes as a rookie! He is easily considered the starter in AZ heading into 2014, and it wouldn’t shock me at all if he drops top 5-10RB numbers. This is a home run pick right here, and if he remains healthy, it’s a pick that won’t likely leave you burned, as he can earn 3.06-type value even if he doesn’t meet my lofty expectations.

3.07 – CJ Spiller: He still has top 10RB appeal, so the risk is low in the middle-to-late third!

Round 4-5

4.07 – Cordarrelle Patterson: There is very little risk right here, as CP can drop low-end WR2-type numbers on a disappointing season. His ceiling is easily top 6-12 for WRs in 2014 and beyond.

5.08 – Michael Floyd: The stud receiver could very well takeover as Arizona’s top option by late this year, or at least early next year. On his journey to that talent level, he should drop super-high fantasy WR2-type numbers.

5.11 – Joique Bell: The runner turns 28 before Week 1, so he is no spring chicken…. just keep that in mind in dynasty, although he has low mileage. For all you yearly-league players out there, this runner could very well crank out high-end fantasy RB2-type stats this upcoming season, which would make him a steal in hindsight when talking about 5.11-type ADP. If healthy, he feels like a lock for 50-60 receptions… I envision him running for 1,000 yards and 6TDs this year, as well… even if he doesn’t, he still earns 5.11-type value in PPR. If he meets my expectations, well, then he crushes 5.11 value!

We could go on and on, as there are handfuls of later-round grabs that could explode from their current ADPs (like Nick Foles in the 6th-round), but this should have you covered through round 5. For more on this topic, or any other, get on the forums!